Beginners Track(Free)

BT-7

いまさら聞けないDMPとは???

What does DMP do for a company?

いまさら聞けないDMPとは???

What is “DMP (Data Management Platform”? It would further empower marketers for their marketing activity though, the majority of marketers do not yet to have the clear understanding of what DMP would do. How DMP would be integrated into the existing marketing platform, what it reveals, and how to utilize it for the business activities. This session would present cases on those who actually implemented DMP fro their marketing activity. It would give useful insight of actual users.

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